VCU Brandcenter
My favorite fake campaigns.
Chiquita Bananas. Health food, not crazy.
with Ben Gross
The Not Banana Line
To help further clarify things that are not banana.
Tomcat’s Jaws of Mercy. Kills on impact, for their sake.
with Molly McCarvill
Georgia Aquarium: Home of the World’s Coolest Monsters
with Amrit Sahni
PGA TOUR: PGA PLAY
Bringing people together, by pitting them against each other.
A live fantasy golf betting app + an ad campaign around the course.
Bet against your fantasy group on stuff like longest drive, first eagle, or how badly Rickie Fowler is gonna cry today, and add your stakes — Loser buys drinks? Winner scores free dinner?
You can also collect points on the app to redeem prizes at our merch table.
Simply: We treat fruit right.
with Dakota Ward
… plus jingles, tweets, 3am tiktoks, and videos like this that will forever hold a place in my heart <3
Short film: “…”
End note
Six of the Art Directors in my graduating year — 1/3 of the class — put the work we’d partnered on together in the top slot of their final portfolios. I’m not telling you this to be like, I’m a fab writer please love me, but I think it proves that I collaborate really well. I’ve helped my colleagues be themselves and make the work they became most proud of at the end of two years in school together. Which is something I’m super proud of!